Guides
Short, plain articles on the setup questions people ask most.
Start here, 4 minute read
A simple sales pipeline for a coaching business
Five stages, one next step per lead, and how to read the board each morning.
What goes on a course sales pageThe sections that answer a buyer's questions, in the order they ask them.4 min readHow to audit your software and cut the extrasA plain checklist for finding which tools you pay for twice and which you can drop.5 min readHow to import contacts without making a messClean the file, map the columns, tag the batch and check the result.3 min readFollow-up emails that sound like you wrote themA short sequence for new leads, written in your own voice.4 min readText message basics for a small businessGet permission, say who you are, and make it easy to opt out.3 min read