ActiveCampaign is strong at email and automation. UpStack CRM includes email, text and automation along with your website, booking, payments and courses, so you do not connect separate tools to ActiveCampaign.
Read in November 2026
ActiveCampaign
ActiveCampaign is an email marketing and automation platform.
Moving from ActiveCampaign?Round by round
UpStack:Course and coaching businesses
Built for
ActiveCampaign:Email marketing and automation
UpStack:Built in
Email and text campaigns
ActiveCampaign:Email is the core. Text messaging is available on some plans
UpStack:Visual builder with tasks, tags and deals
Automations
ActiveCampaign:Deep automation builder, one of its strengths
UpStack:Built in
Website and pages
ActiveCampaign:Landing pages and forms
UpStack:Built in
Courses and student portal
ActiveCampaign:Not included
UpStack:Built in
Booking and calendars
ActiveCampaign:Not the focus
UpStack:Built in, through Stripe
Invoices and checkout
ActiveCampaign:Payments are available through integrations
ActiveCampaign details come from its public pricing page, read in November 2026. Check their site for current prices.
Pick ActiveCampaign if
- Email automation is your main need and you already have a site, courses and booking set up elsewhere.
- You want the deepest automation and segmentation available.
- You use many other tools that already integrate with it.
Pick UpStack CRM if
- You want email, site, booking, payments and courses in one account.
- You want to stop paying for several tools.
- You want a simple per-plan price.
ActiveCampaign plans, for reference
- Starter, Plus, Pro, Enterprise
- Priced by the number of contacts. Check ActiveCampaign's pricing page for your list size.
UpStack CRM pricing
Starter
For a solo course or coaching business.
$49a month
2,500 contacts and 2 team members
- Contacts, pipelines and tasks
- Email and text campaigns
- Forms, pages and a website
- Student portal and one course
- AI assistant
Growth
For a growing team selling several offers.
$99a month
25,000 contacts and 5 team members
- Everything in Starter
- Unlimited courses and coaching
- Automations and funnels
- Payments, invoices and contracts
- Your own domains
Scale
For agencies and larger programs.
$199a month
100,000 contacts and 15 team members
- Everything in Growth
- Multiple brand kits
- API and webhooks
- Priority support
14-day free trial on every plan, no card needed to start. You pick a plan before the trial ends and you can cancel any time.
Questions
Other matchups: GoHighLevel, HubSpot, Kajabi, ClickFunnels.
Can I import my list from ActiveCampaign?
Yes. Export contacts and tags as a CSV and import them.
Is the automation as deep?
ActiveCampaign's builder is more advanced. UpStack CRM covers common follow-up flows with triggers, waits, conditions, tags, tasks and messages.
