Run your course or coaching business from one account

UpStack CRM keeps your leads, students, emails, texts, website, payments and courses together, so you stop paying for six tools that do not talk to each other.

No card needed to start. Plans begin at $49 a month.

What you get

Contacts and pipelines

Every lead and customer with their messages, notes, tasks and payments on one page. Move deals through stages you set up.

Email and text

Send campaigns, set up automatic follow-ups, and reply to everyone from one inbox. Unsubscribes and consent are handled for you.

Courses and a student portal

Build lessons, quizzes and certificates. Students log into a portal with your name and colors on your own web address.

Website, pages and forms

A page builder with ready-made sections, blog, search settings and forms that put new people straight into your contacts.

Payments and contracts

Send invoices and proposals, take card payments, sell courses and payment plans, and chase late payments automatically.

Booking and coaching

Booking pages with calendar sync, group sessions, session notes and goals for each client.

An assistant that knows your business

Ask it to write an email in your voice, find who has not replied, or draft a lesson. It can make changes for you after you approve them.

Your brand throughout

Set your colors, logo and the way you write once. Pages, emails, the student portal and the assistant all use it.

Who it is for

Course creators, coaches, consultants and small agencies who sell their knowledge and run it themselves or with a small team. If you currently use one tool for email, another for your website, another for payments and a spreadsheet for everything else, this replaces most of that.

Pricing

Pick the size that fits. Change it whenever you need to.

Starter

For a solo course or coaching business.

$49 / month

2,500 contacts, 2 team members

  • Contacts, pipelines and tasks
  • Email and text campaigns
  • Forms, pages and a website
  • Student portal and one course
  • AI assistant
Start free trial

Growth

For a growing team selling several offers.

$99 / month

25,000 contacts, 5 team members

  • Everything in Starter
  • Unlimited courses and coaching
  • Automations and funnels
  • Payments, invoices and contracts
  • Your own domains
Start free trial

Scale

For agencies and larger programs.

$199 / month

100,000 contacts, 15 team members

  • Everything in Growth
  • Multiple brand kits
  • API and webhooks
  • Priority support
Start free trial

14-day free trial on every plan. You choose a plan before the trial ends, and you can cancel any time.